ASIA Records is proud to officially recognise PG Jewel Sdn Bhd for achieving the milestone:
Largest Gathering of Gelombang Gold Ring Owners (3,037 Participants; 4,018 Rings Gathered at Award Recognition Night 2026, 27 June 2026, MITEC, Kuala Lumpur)
This recognition celebrates PG Jewel’s success in bringing together thousands of owners of its iconic Gelombang Gold Rings in a single event, reflecting the brand’s strong customer community and growing influence within Asia’s premium gold jewellery industry.
Building a Strong Community Around Iconic Gold Jewellery
Established in 2017, PG Jewel Sdn Bhd, the retail jewellery arm of Aurora Italia International Berhad, has grown into one of Malaysia’s leading premium gold jewellery brands, specialising in 999 (24K) and 916 (22K) gold jewellery. The company has expanded from an online jewellery business into a nationwide retail network with 16 branches across Malaysia while continuing to introduce innovative collections that combine timeless craftsmanship with contemporary design.
Among its signature collections, the Au999 Gelombang Gold Ring has become one of the brand’s most recognisable products. Inspired by the graceful movement of ocean waves, the collection combines elegant aesthetics with high-purity gold craftsmanship, making it one of PG Jewel’s most sought-after jewellery designs.
The record-setting gathering demonstrated the widespread popularity of the collection and the loyalty of thousands of customers who proudly own the iconic ring.
Inspiring Confidence Through Quality and Innovation
PG Jewel continues to position gold jewellery as more than an accessory by promoting it as a form of “Wearable Wealth” that combines beauty, lasting value, and everyday elegance.
Guided by its philosophy of transparent pricing, quality craftsmanship, and customer trust, the company continues to strengthen its retail presence while making premium gold jewellery more accessible to consumers.
Its diverse product portfolio includes rings, necklaces, bracelets, earrings, and collectible gold products, alongside licensed collections and an expanding omnichannel retail presence across physical stores and digital platforms.
The successful gathering reflects not only the popularity of the Gelombang collection but also PG Jewel’s ability to cultivate a vibrant customer community through consistent product quality, innovation, and meaningful engagement.
A Milestone Moment of Recognition
The ASIA Records certificate was officially presented on 27 June 2026 during the PG Jewel Award Recognition Night 2026 held at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur.
The recognition was proudly received by Harrison Chiang, Chief Operating Officer of Aurora Italia International Berhad, in acknowledgement of the company’s achievement in bringing together 3,037 participants carrying a total of 4,018 Gelombang Gold Rings in a single gathering.
Voices of Leadership
Reflecting on the recognition, Harrison Chiang, Chief Operating Officer of Aurora Italia International Berhad, shared:
“The Au999 Gelombang Gold Ring represents far more than a jewellery collection. It embodies the trust, loyalty, and lasting relationships that PG Jewel has built with our customers over the years.
Bringing together thousands of Gelombang Gold Ring owners under one roof is an extraordinary milestone that reflects the strength of our community and the confidence our customers have in our brand.
This recognition inspires us to continue innovating, expanding our reach, and delivering beautifully crafted gold jewellery that combines timeless elegance with lasting value for customers across Asia.”
Elevating Malaysian Gold Jewellery on the Asian Stage
This ASIA Records recognition reflects how strong brand identity, product innovation, and customer engagement can create meaningful impact beyond traditional retail.
By successfully bringing together thousands of Gelombang Gold Ring owners in a single event, PG Jewel has established a new benchmark for customer participation while demonstrating the growing regional appeal of Malaysian-designed gold jewellery.
As the company continues expanding its retail footprint and product offerings, it reinforces Malaysia’s position as an emerging contributor to Asia’s premium jewellery industry.
About PG Jewel Sdn Bhd
PG Jewel Sdn Bhd, a subsidiary of Aurora Italia International Berhad, is a Malaysian jewellery retailer established in 2017, specialising in premium 999 (24K) and 916 (22K) gold jewellery. The brand offers a diverse range of rings, necklaces, bracelets, earrings, and collectible gold products that combine elegant design with lasting value.
With 16 branches across Malaysia and an expanding omnichannel retail presence, PG Jewel continues to champion innovation, quality craftsmanship, and customer satisfaction while positioning gold jewellery as both a timeless fashion statement and a valuable long-term asset.
